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Based at
Amber River East Anglia
Position
Chartered Independent Financial Planner
Serving clients in
London, South East
Rayna Stoyanova
Chartered Independent Financial Planner
After graduating from university, Rayna began her career in financial services with HSBC in 2010. She set her sights on becoming a Financial Adviser, initially gaining extensive experience as a Mortgage Adviser, supporting clients with a wide range of borrowing and property‑related needs. In 2020 Rayna progressed into a Wealth Adviser role, further developing her technical expertise across pensions and investments. She achieved Chartered Financial Planner status in 2022, reflecting her commitment to the highest professional standards.
Rayna joined Amber River East Anglia in 2026 from Quilter Cheviot, where she supported high‑net‑worth clients with complex financial planning needs. In recent years she has developed specialist knowledge in pensions, investment management, tax planning, trusts, and protection strategies. Her approach focuses on providing clear, personalised advice that helps clients navigate important financial decisions with confidence.
Outside of work, Rayna loves spending time with her daughter, exploring rooftop terraces and discovering the best afternoon tea venues. She also enjoys travelling and finding new places to experience.
Rayna joined Amber River East Anglia in 2026 from Quilter Cheviot, where she supported high‑net‑worth clients with complex financial planning needs. In recent years she has developed specialist knowledge in pensions, investment management, tax planning, trusts, and protection strategies. Her approach focuses on providing clear, personalised advice that helps clients navigate important financial decisions with confidence.
Outside of work, Rayna loves spending time with her daughter, exploring rooftop terraces and discovering the best afternoon tea venues. She also enjoys travelling and finding new places to experience.
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Find out more about Rayna and our East Anglia team
Bringing together three of East Anglia’s leading independent financial advice firms, our highly-qualified teams of financial planning consultants in Colchester and Ipswich have been part of Amber River Group since October 2019.