HomeFinancial Planners › Samantha Potter

Based at

Amber River East Anglia


Independent Financial Adviser

Serving clients in

East Anglia, Essex, Norfolk, Suffolk

Samantha Potter

Independent Financial Adviser

Sam’s financial services journey began in 1994 and included roles with AXA, Zurich and HSBC. She is Diploma-level qualified in financial planning and started advising personal clients and businesses on their financial planning requirements in 1998. Sam joined the Amber River group in August 2021.

When not working, Sam enjoys watercolour painting, cooking and spending time with her family and two dogs.

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Talk to Samantha, call Amber River today

Talk to Samantha, call Amber River today

0800 915 0000

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Find out more about Samantha and our East Anglia team

Bringing together three of East Anglia’s leading independent financial advice firms, our Colchester and Ipswich teams all hold Corporate Chartered Financial Planner status from the Chartered Insurance Institute (CII) – the gold standard for financial planning firms in the UK.

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